It's that time. Time to start putting a plan together to promote your book for the holidays. Did you know that in November and December book sales increase? Stands to reason with all those stocking stuffers and Christmas presents. Just imagine all the books that are purchased for and during the holiday season.
The purpose of this post is to spark some life into you regarding your holiday season book marketing. You don't want to wait till the last minute to come up with a marketing plan and try to put that plan into motion. The smart author will have a marketing plan ready and start putting that marketing plan into motion by mid October and stay the course through the holiday season.
